THE RISE OF SOFT SAVING IN GEN Z’S WALLETS

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success adhered to an acquainted pattern: earn progressively, conserve boldy, buy a home, and plan for retirement. Yet Gen Z is coming close to cash with a fresh perspective. Instead of concentrating entirely on long-term build-up, this generation is prioritizing balance, we